The actor Clint Eastwood and Garrapata, the corporate that owns the rights to his likeness, had been awarded $6.1 million on Friday in a lawsuit they’d filed in opposition to a Lithuanian firm that was accused of utilizing Mr. Eastwood’s picture and likeness to make it seem as if he was endorsing their merchandise.
Final yr, Mr. Eastwood filed two lawsuits in federal court docket in Los Angeles in opposition to three CBD producers and entrepreneurs whose merchandise had been featured in an internet article falsely claiming that he endorsed CBD merchandise, in addition to 10 on-line retailers who he accused of manipulating search outcomes by way of meta tags.
In keeping with the primary lawsuit, the net article contained a faux interview with an outlet meant to resemble the “Right now” present. It included a photograph of Mr. Eastwood from an precise look on “Right now,” in addition to hyperlinks to purchase the objects.
“Mr. Eastwood has no connection of any type in anyway to any CBD merchandise and by no means gave such an interview,” the court docket paperwork stated.
The decide, R. Gary Klausner of United States District Court docket for the Central District of California, entered a default judgment after Mediatonas UAB, the corporate that printed a fabricated interview with Mr. Eastwood, failed to reply to a summons in March. Mr. Eastwood and Garrapata had been then awarded $6 million based mostly on the corporate’s unauthorized use of his title and likeness, together with about $95,000 in attorneys’ charges and a everlasting injunction that blocks future use of his title and likeness.
“In pursuing this case, and acquiring this judgment, Mr. Eastwood has once more demonstrated a willingness to confront wrongdoing and maintain accountable those that attempt to illegally revenue off his title, likeness, and goodwill,” stated Jordan Susman, a lawyer for Mr. Eastwood, in an announcement.
Mediatonas UAB couldn’t be reached for remark.
Mr. Eastwood, 91, who not too long ago starred in and directed “Cry Macho,” has loved a prolonged Hollywood profession that has ranged from inhabiting tough-guy roles (“Soiled Harry”) to directing dramas like “Million Greenback Child” (2004), which received finest image on the 2005 Academy Awards.
The original complaint, filed in July 2020, named as defendants the businesses whose merchandise had been being marketed within the article. In February, Mr. Eastwood’s attorneys filed an amended grievance in opposition to Mediatonas UAB, the corporate that owns the web sites the place the false tales seem.
Whereas the court docket agreed that Mr. Eastwood and Garrapata had been entitled to damages for the unauthorized use of his title and likeness, it declined to grant their full request, which additionally accounted for defamation claims.
“It requires further context to know what CBD merchandise are and why an individual like Clint Eastwood wouldn’t endorse a marijuana-based product,” the decide wrote, including that the language used “was not libelous on its face.”